Business

Writing Coach – This is a one-on-one tutoring program designed to help you overcome fears and obstacles preventing you from reaching your writing goals. Aimed primarily at people who write at work, it helps you maintain an audience-centered approach.

Expected Results

• Writing becomes a less stressful process
• Your project is focused
• Your written materials are more effective
• You and your audience are more satisfied with the finished product

  Key Element
  A writing coach helps you develop an organized way of approaching a writing project and working your way through it.

Editing – This is a service for small and medium-size businesses, public relations firms and publishing companies that want someone to help them clarify and reorganize their manuscripts; eliminate jargon; smooth the language; edit for grammar, spelling, punctuation, consistency and other elements of style; check facts and quotes for accuracy or proofread their project.

Expected Results

• Copy will flow smoothly when read
• Jargon and clichés will be eliminated making the copy easily understood by audiences
• The writing will be consistent, logical and effective
• Facts and quotes will be documented and the proper credit given

Key Element
An editor polishes your writing so that your audience sees it (and you) in the best possible light. After reading or listening to what you have written, the audience understands your points.

Writing – This is a service for small to mid-size businesses, corporate communications departments, public relations and marketing firms, and publishing houses that need someone to develop original material for press releases, company histories, annual reports, brochures, articles, Web site copy, newsletters and e-zines, and other written materials.

Expected Results

• Companies receive professionally written materials
• Press releases have a high acceptance rate because they are written to journalism standards
• Materials are produced on time
• Web sites, brochures, press releases and collateral materials will contain a consistent message

Key Element
Companies with small or no staffs still get professionally developed collateral materials